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<p class=MsoNormal><b><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>NFAIS
FULL DAY WEBINAR ON LEVERAGING CONTENT TO IMPROVE DISCOVERABILITY AND USE IS
NOW AVAILABLE FOR VIEWING<o:p></o:p></span></b></p>

<p class=MsoNormal><b><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><br>
</span></b><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>If you
wanted to attend the NFAIS Workshop<i>, Improving the User Search Experience
Part II: Leveraging Content to Improve Discoverability and Use, </i>but could
not because of time restrictions or other commitments, you now have another
opportunity to “attend.”<i> </i> The full day webinar has been
successfully archived and, for a limited time, is now available for viewing.
The meeting was well-received and you can see from a few of the comments below,
attendees found it worthwhile:<o:p></o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Book Antiqua","serif"'>“</span><i><span
style='font-size:10.0pt;font-family:"Times New Roman","serif"'>Kudos on a
fantastic seminar yesterday – it was a top-notch group of speakers and
the virtual hosting was expertly executed. Well done!”</span></i><i><span
style='font-size:10.0pt;font-family:"Times New Roman","serif"'><o:p></o:p></span></i></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Book Antiqua","serif"'><o:p> </o:p></span></p>

<p class=MsoNormal><i><span style='font-size:10.0pt;font-family:"Times New Roman","serif"'>“Thanks
again for the great workshop on Wednesday. I much enjoyed it. Great line-up of
speakers</span></i>.”<o:p></o:p></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>“</span><i><span
style='font-size:10.0pt;font-family:"Times New Roman","serif"'>Extremely useful
and a good mix of topics and speakers.”</span></i><span style='font-size:
10.0pt;font-family:"Arial","sans-serif"'><o:p></o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>

<p class=MsoNoSpacing><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>The
diverse agenda attracted attendees from a broad range of organizations –
content providers (Elsevier, Sage, Thomson Reuters Healthcare & Science,
Modern Language Association, RILM Abstracts of Music Literature, etc.),
corporate and university libraries (DuPont Co., Tufts, Stanford, Drexel,
University of Florida, etc.) and technology providers (Temis, Silver Chair,
etc.). <o:p></o:p></span></p>

<p class=MsoNoSpacing><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>

<p class=MsoNoSpacing><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>The
workshop opened with an overview on how content can be enhanced to in order to
increase its discoverability, highlighting the importance of content
organization and structure, the effective use of taxonomies, thesauri, indexes,
and metadata, and the importance of semantic tagging to create “smart”
content.  This was followed by case studies on the effective use of
taxonomies from Wolters Kluwer and The H.W. Wilson Company, as well as on the
leveraging of metadata as demonstrated by OCLC’s WorldCat Genres. 
The afternoon covered such topics as indexing and tagging to improve discovery,
the incorporation of multimedia and user-generated content to enhance content,
and a case study on the use of automated indexing.  The day closed with a
presentation on new initiative for the development of best practices to ensure
the discoverability and preservation of supplemental materials that are
included as part of many scholarly and scientific journals.<o:p></o:p></span></p>

<p class=MsoNoSpacing><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>

<p class=MsoNoSpacing><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>To
access the program go to:  <a
href="http://nfais.brightegg.com/page/280-improving-the-user-experience-part-ii">http://nfais.brightegg.com/page/280-improving-the-user-experience-part-ii</a>.<o:p></o:p></span></p>

<p class=MsoNoSpacing><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>

<p class=MsoNoSpacing><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>To
register to view the archived webinar go to: <a
href="http://info.nfais.org/info/Reg_ArchiveVideo_form.pdf">http://info.nfais.org/info/Reg_ArchiveVideo_form.pdf</a>.<o:p></o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>Bonnie
Lawlor<o:p></o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>Executive
Director<o:p></o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>National
Federation of Advanced Information Services (<i>NFAIS</i>)<o:p></o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>1518
Walnut Street, Suite 1004<o:p></o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>Philadelphia,
PA 19102<o:p></o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>1-215-893-1561
Phone<o:p></o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>1-215-893-1564
Fax<o:p></o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><a
href="mailto:blawlor@nfais.org">blawlor@nfais.org</a><o:p></o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><a
href="http://www.nfais.org">www.nfais.org</a><o:p></o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>

<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>

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