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<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'>Never let it be said that social media doesn’t get the
message out! Less than three hours after we’d completed yesterday’s
NFAIS Webinar on the topic of Google Wave, Google announced that it would be
ceasing support of the service <u>as a stand-alone product</u>. Personally, I
learned of the tool’s demise through a message on my Facebook wall (Jay ven
Eman of Data Harmony), an email message (</span></font><font size=2 face=Arial><span
style='font-size:10.5pt;font-family:Arial'>Margie Hlava</span></font><font
size=2 face=Arial><span style='font-size:10.5pt;font-family:Arial'> of Access
Innovations) and a re-tweeted item in my Twitter stream (</span></font><font
size=2 face=Arial><span style='font-size:10.5pt;font-family:Arial'>Dave
Kellogg</span></font><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'> of Mark Logic). See the formal announcement here: <a
href="http://googleblog.blogspot.com/2010/08/update-on-google-wave.html">http://googleblog.blogspot.com/2010/08/update-on-google-wave.html</a>.</span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'> </span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'>I have been monitoring follow-up discussions and reactions. </span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'> </span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'>For example, from Eric Schmidt, CEO of Google, quoted in a
story on </span></font><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'>CNET</span></font><font size=2 face=Arial><span
style='font-size:10.5pt;font-family:Arial'>:</span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'>“<i><span style='font-style:italic'>His comments came
at the start of Techonomy, a new conference devoted to looking at how
technology is changing and can change. </span></i></span></font></p>
<p class=MsoNormal><i><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial;font-style:italic'>Schmidt said that society really
isn’t prepared for all of the changes being thrust upon it. “I
think it’s time for people to get ready for it</span></font></i><font
size=2 face=Arial><span style='font-size:10.5pt;font-family:Arial'>.” </span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'><a
href="http://gigaom.com/2010/08/05/google-ceo-dishes-on-google-wave-verizon-social-strategy/">http://gigaom.com/2010/08/05/google-ceo-dishes-on-google-wave-verizon-social-strategy/</a></span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'> </span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'>More from Schmidt, directly on the topic of Wave, quoted at GigaOM:</span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'> </span></font></p>
<p class=MsoNormal><i><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial;font-style:italic'>What happened was we liked the UI and we
liked a lot of the new features in it but it didn’t get enough traction.
So we’re taking those technologies and applying them to new technologies
that are not announced. So basically we’ll get the benefits of Google
Wave but not as a separate product. It’s a very clever product and we
liked it what it could do. We try things and remember we celebrate our
failures. It’s absolutely OK to try something very hard, have it not be
successful, take the learning from that and then apply it to something new. In
that sense Wave is a exact analog. Would I have loved version 1 to be hugely
successful and have five gazillion users, absolutely. As a culture, we don’t
over-promote products that haven’t been announced, we release it and see
what happens. It works, you announce product, you ship it, initial adoption
period, a fall-off, and then a second growth period. That second growth is a
high predictor of what will happen.</span></font></i></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'> </span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'><a
href="http://gigaom.com/2010/08/05/google-ceo-dishes-on-google-wave-verizon-social-strategy/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+OmMalik+(GigaOM)">http://gigaom.com/2010/08/05/google-ceo-dishes-on-google-wave-verizon-social-strategy/</a></span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'>(Note: GigaOm links to a video of Schmidt’s
commentary. It’s 40-minutes long, but may well be instructive.)</span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'> </span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'>From the New York Times Bits Blog:</span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'> </span></font></p>
<p class=MsoNormal><i><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial;font-style:italic'>Wave, which was introduced, to much
hype at a conference for Google software developers in 2009, was conceived of
as a collaboration tool housed in a Web browser. People could use the
application to chat, edit documents, videos and photos, and play games
together.</span></font></i></p>
<p class=MsoNormal><i><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial;font-style:italic'> </span></font></i></p>
<p class=MsoNormal><i><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial;font-style:italic'>But Wave had so many different features
that it confused many users, who never figured out how it worked. Wave also has
several competitors, ranging from Salesforce’s Chatter to Jive.</span></font></i></p>
<p class=MsoNormal><i><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial;font-style:italic'> </span></font></i></p>
<p class=MsoNormal><i><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial;font-style:italic'>One of Wave’s major ideas —
that the browser is replacing the desktop computer as the center of
people’s computing lives — lives on at Google and is the central
tenet of its Web-based Chrome operating system</span></font></i><font size=2
face=Arial><span style='font-size:10.5pt;font-family:Arial'>.</span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'> </span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'><a
href="http://bits.blogs.nytimes.com/2010/08/04/google-kills-wave-its-collaboration-tool/">http://bits.blogs.nytimes.com/2010/08/04/google-kills-wave-its-collaboration-tool/</a></span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'> </span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'>And my co-presenter from yesterday’s Webinar, John
Blossom made this statement with which I fully concur, “<i><span
style='font-style:italic'>Reading the announcement, it's clear that Wave and
Wave-like functionality will make its way into other platforms. There's a
broader picture to look at, namely, how does effective collaboration in
real-time mix with the broader commercial necessity to field a product that
draws users away from competitive products. Wave doesn't compete with anything directly,
expect perhaps wikis on a broad level. If you take what Buzz, Wave, Sidewiki,
Voice and other platforms can do and put them in a more competitive framework,
perhaps you come out ahead. So although this saddens me, perhaps there's
another chapter to the story that has yet to be told</span></i>.”</span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'> </span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'>More commentary from John is on his Second Web blog: <a
href="http://www.secondwebbook.com/2010/08/wipeout-google-kills-wave-to-build.html"
target="_blank">http://www.secondwebbook.com/2010/08/wipeout-google-kills-wave-to-build.html</a></span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'> </span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'>And, finally, an analysis from ReadWrite Web, <i><span
style='font-style:italic'>Why Developers Did Not Adopt Wave</span></i></span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'><a
href="http://www.readwriteweb.com/cloud/2010/08/google-waves-demise-has-its-up.php">http://www.readwriteweb.com/cloud/2010/08/google-waves-demise-has-its-up.php</a></span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'> </span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'> </span></font></p>
<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.5pt;
font-family:Arial'> </span></font></p>
<p class=MsoAutoSig><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'>Jill O'Neill</span></font></p>
<p class=MsoAutoSig><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'>Director, Planning & Communication</span></font></p>
<p class=MsoAutoSig><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'>NFAIS</span></font></p>
<p class=MsoAutoSig><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'>(v) 215-893-1561</span></font></p>
<p class=MsoAutoSig><font size=2 face=Arial><span style='font-size:10.0pt;
font-family:Arial'>(email) jilloneill@nfais.org</span></font></p>
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12.0pt'> </span></font></p>
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